This article was first published by the Canadian Centre for Policy Alternatives: ccpa@policyalternatives.ca in The CCPA Monitor. Permission to reproduce it is granted as long as this credit accompanies the article. The CCPA can be reached at: ccpa@policyalternatives.ca

Measuring Well-Being in Canada

Natural Disasters, crime, illness "good" for the economy

When natural disasters are said to be "good" for the economy, its time to review what good means.

Just after Christmas 1999, France was hit by two storms. Winds gusting to 200 kilometers per hour killed 91 people, cut electricity off from over three million people and left 360 million trees "ripped from their roots or snapped in half". Damage is estimated at $11.8 billion dollars. Insurance will cover around $4.7 billion, the Government will contribute $2.5 billion and the remaining costs will be carried somehow by unfortunate citizens. The vast amount of materials and labour needed to rebuild will stimulate economic activity. As Denis Kessler, vice president France's equivalent to Canada's Business Council on National Issues, noted: "This disaster will be mostly positive in terms of Gross Domestic Product"

Gross Domestic Product (GDP), is the sum total of all the money exchanged in a territory during a year. Since the measure was established after the Second World War, GDP growth has come to dominant the goals of public policy. The faster GDP rises, the better off we are supposed to be. If rising GDP is good and the wind storms made the GDP rise, logic has it that the storms were good for France?

The same logic was expressed following the Great Ice Storm that crippled Quebec and Eastern Ontario in 1998 and numerous other disasters. Are we to conclude from this evidence that we should cultivate disaster when the economy needs a boost? It could be an amusing theme if it were not for the widespread misfortunes which the same accounting regularly records as progress.

When pollution makes people sick, the cost of their medical care is added to the GDP. The costs of replacing stolen property, purchasing security equipment, trying people in courts and putting them in jail all contribute to a higher GDP. Could it be that sickness and crime are not addressed at their roots because of the economic 'stimulation' they provide?

GDP first gained prominence in the mid 1940s through a publication titled "The British National Income and How to Pay for the War." Britain adopted the measure and the authors were latter commissioned to produce the "System of National Accounts" now used by all the members of the United Nations. GDP helps identify where money is flowing for taxation and other purposes, but we have to watch out for "good" disasters.

Joe Jordan, the MP for Leeds-Grenville in Eastern Ontario says: "Running society attending only to GDP is like driving a bus looking only at the speedometer." GDP has its place, but there are other details needed to measure well-being. GDP attributes no value to unpaid work in homes and communities yet we are poorer when this work stops. GDP also ignores the effects of pollution and the state of natural resources. The failure of the East Coast Fishery illustrates the trouble with such oversight. According to its contribution to GDP the fishery was getting better and better and better in the years leading up to its collapse. If we had had a measure that considered the declining fish population, the people involved could have taken steps to correct the decline before it became perilous.

Improving how we measure progress is the purpose of the Canada Well-Being Measurement Act" which Mr. Jordan introduced in the House of Commons in early Spring 2000. Conceived during a 1997 election debate with Green Party Candidate Dr. Peter Bevan-Baker, the Act calls for an inquiry into what Canadians feel indicates well-being. How do we distinguish what is good from what is bad in our lives? What would indicate that the prospects for our children's lives are improving, or, at least, being maintained?

Given public input to keep the measures relevant to people's experience, Canada enjoys some of the leading edge expertise in measuring well-being. Statistics Canada is world renown for gathering information on many aspects of Canadian society. The GPI Atlantic project in Nova Scotia is developing Genuine Progress Index measures for such factors as: voluntary and unpaid work, underemployment, leisure time, forests, fish stocks and soil fertility, air and water quality, greenhouse gas emissions, income distribution, durability of goods, health care, education and the costs of crime among others. They are discovering that a lot of information is already available that can be assembled into reportable forms. Once indexed, changes in the measure can be assessed for the costs or benefits that the changes cause in the community.

Other groups involved include the Pembina Institute for Appropriate Development, the Centre for the Study of Living Standards, Canadian Policy Research Networks, and the Atkinson Charitable Foundation. Many government departments have measuring projects related to their mandates and numerous communities across Canada are engaged in identifying what is important to their members and how to measure changes in those factors.

Ron Colman of GPI Atlantic says the message emerging from his work is so simple that it was hard to acknowledge: "What we count and what we measure signifies what we value." When all we count is money, talk about environment and social cohesion does not produce action. When we legitimize other factors by measuring and reporting on them in our core measure of progress, they become visible. Visibility enables anyone to see how policies and actions affect the measures. Increased awareness of causes and effects will naturally incline decision makers to consider how their decisions might affect the measures and the management process will evolve to seek well-being in the broader context.

In the field of public health, the practical benefits of an expanded measuring system are striking. At present the focus is on illness. How many people are sick with what ailments? Consequently the health care budget is spent on treating illness and costs spiral upwards. Another approach would be to measure and report on the determinants of health; the social, environmental and economic factors which make people more or less likely to get sick. "Almost by definition, a focus on health determinants in our core measure of progress will shift attention from treatment to prevention" says Mr. Colman. Since an ounce of prevention tends to be worth a pound of cure we might expect expanded measures in the health field to lead toward a healthier population at less cost.

The human family is going through a stage that in many ways parallels the maturation of an individual. Teenagers are usually thrilled with the remarkable capabilities that come with becoming adults. It is a period for rapid growth. The transformation from small, dependent people to large, capable ones brings with it responsibility for the effects of the actions they take with their new strengths.

Throughout this century, civilization has gained skills and powers that we have never had before. We have been growing rapidly, and like a young person proud of growing muscles we marvel at our growth. Humans are no longer an insignificant presence on the Earth. We now affect practically everything that exists here; not always with positive results. It is time to take responsibility for the consequences of our actions.

The most compelling evidence that it is time to acknowledge our collective maturity is the change in what limits economic activity. Throughout history the amount of fish we took depended on how much time and equipment we invested in fishing. Fish harvest is no longer limited by how much is invested, it is limited by the number of fish in the water. The same can be said for the trees in our forests, and the time is rapidly approaching where the availability of fresh water, petroleum and soil fertility will be based more on supply than investment.

A major step toward responsibility is to be aware of the impacts of our actions. The "Canada Well-Being Measurement Act" aims to establish a measuring system which will make visible the changes taking place in our world. By watching those changes we will be better able to deal with them.

Measuring the rate at which a baby grows is a good indicator of the baby's health. The same measure, however, is of little use in assessing the well-being of an adult. We urgently need a measuring system suitable for assessing the true well-being of a mature economy. To continue measuring "progress" in a way that counts the costs of crime, resource depletion, and the devastating effects of global warming as positive factors would be the height of folly.

The GDP perpetuates an increasingly dangerous illusion. It blinds us to the pearls of pursuing unconstrained economic growth. It lulls us into complacency. Surely the time has come to expand our criteria for economic well-being to reflect the awesome challenges that now confront us. Only then will we be galvanized into developing a sustainable economy - one that is compatible with the limits of Earth's bounty and the resilience of human communities.


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Mike Nickerson coordinates Inviting Debate and the 7th Generation Initiative. If you would like to help establish a GPI for Canada see "Ways you can help".




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Last Update: March 23, 2000
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